Saint Martin's students team up with China-bound business to do market
Feb. 15, 2006
Lacey, Wash. – Businesses traveling to China on a
trade mission in March will have the work of Saint Martin’s University
students to help them succeed.
The trade mission, March 3-12, will help businesses
develop new economic opportunities and trade ties with Chinese markets
and businesses. The trip is sponsored by Saint Martin’s University, the
Port of Olympia and the Economic Development Council of Thurston County.
Endorsements have come from the Washington China Relations Council; the
Washington Department of Community, Trade and Economic Development; the
Tacoma Export Assistance Center of U.S. Commercial Service; and the
Tacoma World Trade Center.
Faculty member Riley Moore, the University’s
director of international business programs and a leader on the trip,
has put his international business students to work for delegates by
assessing each business’ market potential and completing a tailored
China market analysis.
“What the students are doing as part of their course
is actually integrating theory with practice – to everyone’s benefit,”
Moore said Saint Martin’s leadership role in the
trade mission is a natural follow-up to its highly successful 2004
conference, “Doing Business With and In China.” That conference,
co-sponsored by the port, the economic development council and several
other state and regional co-sponsors, took advantage of Saint Martin’s
already-established connections with China. It supplied key information
and an important networking opportunity for numerous small and
medium-sized businesses interested in establishing business with China.
Saint Martin’s has a decade-long relationship with
China that includes joint business education programs with two sister
universities, cultural exchanges with Chinese schools, Study Abroad and
internship opportunities for Saint Martin’s students and business
degree-completion at Saint Martin’s by students from its sister schools.
Some of Saint Martin’s business students from China are interning at
area companies as part of their educational experience here, Moore said.
And their ability to serve as translators and cultural coaches also
promises to make them excellent liaisons between businesses on both
sides of the Pacific Rim, he said.
The upcoming trade mission will visit Beijing,
Shanghai and Hong Kong, and meet with U.S. and state organizations,
Chinese government officials and counterpart businesses. Delegates are
currently preparing for the trip through a series of informational
lectures, including a Feb. 17 presentation by Washington Lieutenant Gov.
Brad Owen and representatives from the U.S. Department of Commerce and
World Trade Center Tacoma.
For more information:
Riley Moore, Ph.D.
Director of international business programs
Dean of international education
Media coordinator / senior editor